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About Senior Dime & Dottie

Dottie, the Senior Dime mascot

Senior Dime was built on one simple idea: small savings add up to a big difference.

Our mascot, Dottie, is the thrifty, funny friend we all wish we had. She’s been clipping coupons since gas was 36 cents, she never pays full price if she can help it, and she has zero patience for scammers. Dottie is a cartoon character. The real work is done by the Senior Dime editorial team.

We write friendly, plain-English guides for Americans 60 and over on the things that touch your wallet every month: groceries, prescriptions, utility bills, phone plans, senior discounts and the benefit programs too many people miss.

Our promises to you

How we make money

Senior Dime is free to read. We’re supported by advertising, and we may be paid when you call a licensed insurance agent through our benefits check. That never changes the facts in our guides.

Senior Dime is published by Local Growth Labs LLC in Las Vegas, Nevada. Have a tip that saved you money? Tell Dottie.